stablecoins USDT USDC Tether Circle payments business merchants

USDT vs USDC: Which Stablecoin Should Your Business Accept? (2026)

A merchant's guide to choosing between USDT and USDC. Compare transparency, liquidity, regulations, network fees, and regional preferences to make the right choice for your business.

PayIn Team | | 11 min read

USDT vs USDC for Merchants

If you’re a merchant considering stablecoin payments, you’ve probably asked yourself: Should I accept USDT, USDC, or both?

It’s not a trivial question. These two stablecoins together control 90% of the $250 billion stablecoin market. They look similar on the surface—both pegged to the US dollar, both widely accepted—but beneath that surface lie critical differences that could affect your business.

This guide breaks down USDT vs USDC from a merchant’s perspective: Which is safer? Which has more customers? Which will cause fewer headaches with compliance? And most importantly—which one should you actually accept?

The Quick Answer (For Busy Merchants)

Accept both. Here’s why:

FactorUSDT (Tether)USDC (Circle)
Market cap~$150-180B (60% share)~$60-70B (25% share)
Your customer baseLarger globally, especially Asia/LatAmGrowing fast, dominant in US/EU
Compliance riskHigher (not MiCA compliant)Lower (fully regulated)
LiquiditySuperior (82% of trading volume)Good, growing rapidly
TransparencyControversialBest-in-class

The practical reality: USDT has more users. USDC has better compliance. Accepting both maximizes your addressable market while letting compliance-conscious customers choose USDC.

Now let’s dig into the details.


Part 1: Understanding the Two Giants

What is USDT (Tether)?

Launched in 2014, USDT was the first major stablecoin and remains the largest by far. It’s issued by Tether Limited, a company incorporated in the British Virgin Islands.

Key facts:

  • Market cap: ~$150-180 billion (as of late 2025)
  • Market share: ~60% of all stablecoins
  • Trading volume share: 82.5% of stablecoin trading
  • Available on: Ethereum, Tron, Solana, Polygon, BSC, Avalanche, and more

USDT dominates in Asia, Latin America, and Africa, where it’s often the de facto digital dollar for savings, remittances, and everyday transactions.

What is USDC (USD Coin)?

Launched in 2018, USDC was created by Circle (in partnership with Coinbase through the Centre Consortium). Circle is a US-based fintech company that went public in 2025.

Key facts:

  • Market cap: ~$60-70 billion (as of late 2025)
  • Market share: ~25% of all stablecoins
  • On-chain transfer volume: 70% of stablecoin transfers in 2024
  • Available on: Ethereum, Solana, Polygon, Avalanche, Base, Stellar, and more

USDC is the preferred choice for US and European businesses, institutions, and compliance-focused applications.

Stablecoin Market Share 2025


Part 2: The Transparency Question

This is where the two stablecoins differ most dramatically—and where it matters most for risk-conscious merchants.

USDC: The Gold Standard for Transparency

Circle has built its reputation on radical transparency:

  • Weekly reserve disclosures published publicly
  • Monthly attestations by a Big Four accounting firm (Deloitte)
  • Daily reporting via BlackRock (which manages the reserve fund)
  • 80% in short-dated US Treasuries, 20% in cash at regulated banks
  • SEC-registered money market fund (Circle Reserve Fund) holds the majority

In July 2025, the US passed the GENIUS Act—the first federal stablecoin law. USDC was already compliant. The law requires:

  • 1:1 backing by USD or short-term Treasuries (no crypto, no leverage)
  • Monthly disclosures and annual audits for large issuers
  • Senior creditor rights for holders if issuer fails

Circle’s response? “This formalizes what we’ve always done.”

USDT: The Transparency Controversy

Tether’s reserve transparency has been a persistent concern:

  • No independent audit despite promises since 2017
  • Quarterly “attestations” (not full audits) from BDO Italia
  • S&P downgraded USDT to their lowest rating in November 2025
  • 24% of reserves now in “riskier assets” (Bitcoin, gold, secured loans, corporate bonds)—up from 17% in 2024
  • Bitcoin holdings (5.6%) exceed overcollateralization margin (3.9%)
  • $41 million CFTC fine in 2021 for misrepresenting reserves

Recent S&P concerns:

“Increased exposure to risky assets like bitcoin and ongoing gaps in reserve disclosure… a sharp price drop could leave the token undercollateralized.”

What This Means for Merchants

ScenarioUSDT RiskUSDC Risk
Issuer insolvencyHigher (opaque reserves)Lower (regulated, transparent)
Regulatory actionPossible (multiple investigations)Unlikely (proactively compliant)
De-peg eventHistorically stable, but concerns remainHistorically stable
Customer confidenceHigh among crypto nativesHigh among institutions/businesses

Bottom line: If transparency and regulatory safety matter to your business, USDC is the safer choice. If you just want the coin your customers already hold, that’s probably USDT.

USDT vs USDC Transparency Comparison


Part 3: Regulatory Landscape (Critical for EU Merchants)

MiCA: Europe’s Stablecoin Rules

The EU’s Markets in Crypto-Assets (MiCA) regulation took effect in June 2024. It has major implications:

StablecoinMiCA StatusWhat It Means
USDC✅ CompliantCircle’s EU subsidiary is licensed as an Electronic Money Institution
USDT❌ Not compliantMajor EU exchanges have delisted or restricted USDT

If you’re an EU merchant: Accepting USDT may create compliance headaches. Several exchanges (including Coinbase Europe) have removed USDT trading pairs. Customers may have difficulty acquiring USDT through regulated channels.

US Regulatory Status

The GENIUS Act (July 2025) established federal stablecoin rules in the US:

  • Both USDT and USDC are legal to use
  • USDC is explicitly designed to comply with the new framework
  • Tether has not applied for US licensing and operates offshore

If you’re a US merchant: Both are technically usable, but USDC carries less regulatory risk.

The Practical Impact

RegionRecommended StablecoinWhy
United StatesUSDC preferred, both acceptableUSDC has better regulatory standing
European UnionUSDC strongly preferredMiCA compliance issues with USDT
Asia-PacificUSDT dominant, accept bothUSDT has massive user base
Latin AmericaUSDT dominant, accept bothUSDT widely used for remittances
AfricaUSDT dominant, accept bothUSDT is the de facto digital dollar

Regional Stablecoin Preferences


Part 4: Network Fees and Speed

Both USDT and USDC exist on multiple blockchains. The network you use dramatically affects cost and speed.

Stablecoin Network Fees Compared

Fee Comparison by Network

NetworkUSDT FeeUSDC FeeSpeedBest For
Ethereum$1-30+ (variable)$1-30+ (variable)1-10 minLarge transactions, DeFi
Tron~$0.50-1.00Limited support~3 minLow-cost transfers, Asia
Solana<$0.01<$0.01<1 secSpeed, low-cost, growing adoption
Polygon<$0.01<$0.01~2 secLow-cost, Ethereum ecosystem
Arbitrum$0.10-0.50$0.10-0.50<1 secEthereum users wanting lower fees
Base$0.01-0.10$0.01-0.10<1 secCoinbase ecosystem

Network Availability

NetworkUSDTUSDC
Ethereum
Tron⚠️ Limited
Solana
Polygon
BSC
Avalanche
Base⚠️ Limited✅ Native
Stellar

Key insight: USDT dominates on Tron (cheap, popular in Asia). USDC dominates on Solana, Base, and Stellar. Both work well on Ethereum and Polygon.

Merchant Recommendation

For most merchants, we recommend accepting both stablecoins on:

  1. Polygon — Low fees, fast, Ethereum-compatible
  2. Solana — Ultra-low fees, instant, growing rapidly
  3. Ethereum — For large transactions where fees are less significant

Avoid single-chain strategies unless your customers are concentrated on one network.


Part 5: Liquidity and Customer Reach

Who Holds What?

USDT users:

  • Crypto traders (66% of stablecoin trading on CEXs)
  • Emerging market users (savings, remittances)
  • Asia-Pacific dominance
  • DeFi on Tron and BSC

USDC users:

  • US and European users
  • Institutional and corporate users
  • DeFi on Ethereum, Solana, Base
  • Payment and fintech integrations

Transaction Volume Reality

Here’s a surprising stat: USDC handles 70% of on-chain transfer volume despite having less than half of USDT’s market cap. This suggests USDC is used more for actual payments and transfers, while USDT is often held for trading.

MetricUSDTUSDC
Market cap~$150-180B~$60-70B
Trading volume share82.5%Growing
On-chain transfer share30%70%
Payment usageHighVery high

What Customers Actually Use (Real Data)

According to CoinGate’s 2024 payment report:

  • USDT: 97.2% of stablecoin payments
  • USDC: 2.5% of stablecoin payments
  • DAI: 0.3% of stablecoin payments

This reflects current behavior—but the gap is narrowing as USDC adoption grows, especially among Western customers.


Part 6: The Merchant’s Decision Framework

When to accept both USDT and USDC:

  • You want maximum customer reach
  • You operate globally
  • You can handle multi-asset treasury management
  • Your payment provider supports both

Pros:

  • Access 90%+ of stablecoin users
  • Let customers choose their preference
  • Hedge against regulatory changes affecting either coin

Cons:

  • Slightly more complex accounting
  • Need to manage two assets (or auto-convert)

USDC Only

When to accept only USDC:

  • You’re in a regulated industry (finance, healthcare)
  • You’re EU-based and want MiCA compliance
  • Your customers are primarily US/European
  • Transparency and audit trails are critical
  • You’re a publicly traded company

Pros:

  • Maximum regulatory safety
  • Clear audit trail
  • Institutional credibility

Cons:

  • Miss some global customers (especially Asia)
  • Lower overall stablecoin user base

USDT Only

When to accept only USDT:

  • Your customers are primarily in Asia, LatAm, or Africa
  • You want maximum liquidity
  • Regulatory compliance is less critical
  • You’re already crypto-native and comfortable with the risks

Pros:

  • Access to largest stablecoin user base
  • Best liquidity for conversions
  • Dominant in emerging markets

Cons:

  • Regulatory uncertainty
  • Transparency concerns
  • Not MiCA compliant (EU issues)

Part 7: Practical Implementation

Setting Up Stablecoin Payments

Most payment gateways (NOWPayments, Coinbase Commerce, CoinGate) support both USDT and USDC automatically. Here’s a quick setup guide:

📖 Related: Not sure which payment gateway to use? Read our comprehensive comparison: Crypto Payment Gateways Compared: A Risk-First Guide for Merchants

Step 1: Choose your networks

  • Minimum: Ethereum + Polygon
  • Recommended: Ethereum + Polygon + Solana
  • Optional: Add Tron for Asian customers

Step 2: Configure auto-conversion (optional) If you don’t want to hold multiple assets, many gateways can auto-convert incoming payments to a single stablecoin or fiat.

Step 3: Set up your wallet

  • Use a multi-chain wallet (Trust Wallet, MetaMask with network switching)
  • Or separate wallets per network for cleaner accounting

Step 4: Display both options Let customers choose their preferred stablecoin at checkout. Most will pick what they already have in their wallet.

Treasury Management Tips

StrategyBest ForImplementation
Hold as-isCrypto-native businessesKeep both, convert when needed
Auto-convert to USDCCompliance-focusedUse gateway’s auto-conversion feature
Auto-convert to fiatTraditional businessesUse gateway’s fiat settlement
Split strategyBalanced approachKeep portion in stablecoins, convert rest to fiat

The Bottom Line

For most merchants, the answer is simple: Accept both USDT and USDC.

  • USDT brings the users—it’s the dominant stablecoin globally, especially in emerging markets
  • USDC brings the trust—it’s the transparent, regulated choice for compliance-conscious businesses

If you’re forced to choose one:

  • EU merchants → USDC (MiCA compliance)
  • US merchants → USDC (better regulatory standing)
  • Global/emerging market focus → USDT (larger user base)
  • Institutional/enterprise → USDC (transparency, audit trails)

The stablecoin market is maturing rapidly. Regulations like MiCA and the GENIUS Act are pushing the industry toward transparency. In the long run, this favors USDC’s approach—but today, USDT’s massive user base is hard to ignore.

Accept both. Let your customers choose. Focus on building your business.


Ready to accept stablecoin payments? PayIn supports both USDT and USDC across Ethereum, Polygon, Solana, and Tron—with zero fees and non-custodial security. Create your first payment link in 30 seconds.


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